Fireborn Publishing Promises...

Fireborn Publishing promises to authors that we will...

1. …be true to the EPIC Code of Conduct for publishers.
2. …pay authors first…always. Owner pay comes out of the budget last. We will not spend money until authors are paid. Period. When the opportunity arises, we will reinvest money in growing the business.
3. …consider all suggestions brought to us seriously, at a monthly meeting between owner staff, whether the suggestions come from authors, editors, or readers.
4. …allow our staff to do what they do best, within their budgets, without micromanagement.
5. …departments support other departments as much as we can. Streamlining the job for everyone lightens the load.
6. …help our authors to promote/market their work to the best of our ability, teach new authors to promote/market themselves, and be available to answer all questions authors have.
7. …write and maintain an ebook for authors, giving answers to commonly-asked questions, and maintain active communication between authors and contacts in the individual departments.
8. ...Maintain PDF copies of royalty reports and book copies online, so authors can download their copies, in perpetuity.

Thursday, July 24, 2014

Kindle Unlimited?

So...someone asked me if Fireborn was going to jump on the new Kindle Unlimited bandwagon, and I decided to share my opinion openly. And that opinion is? Since you have to put the book in Select, it's really no good for authors...or readers, in general. Sure, it's good for a select group of Kindle owners, but it's not good for the rest.

You see, Select requires you to sell the ebook NOWHERE else, not even your own sale site. I'm sorry. KDP is ONE SITE. It's a big seller, but cutting off all our other sale sites, including our own, where author and publisher make MUCH more money per sale, is not going to happen. I tried it once...long ago, and I proved it doesn't work well for me personally. What you gain from Select does not make up for the lost distribution and sales percentages from cutting off all your other sites. Hate to say it this way, but we have two other distribution channels (BESIDES the home site) where we make more money per sale than Amazon gives you. Many of our authors have an established audience who expect to purchase their books at certain sale sites. Forcing them to all go somewhere some don't want to is counterproductive to the author and the publisher, and cutting off other distribution is counterproductive as well. From that POV, it is not good for authors/publishers to include themselves, in general. It's okay if Amazon is all you do to sell, but if it's not...

Additionally, KDP is one format (well...two, since Mobi and PRC work natively on most Kindle units, Amazon's format is just juiced up Mobi, since they bought the Mobi platform, and PRC is just another form of Mobi). We sell our books in 10 formats, to appeal to a wide range of readers. All the numbers I have say there are three MUST-HAVE formats that account for well over 90% of ebook sales (Mobi/PRC, ePub, and PDF). The other forerunner is HTML, but we choose to offer the lesser-known formats as well. If the book isn't available in ePub, PDF, or the lesser formats, there are a lot of readers who simply will not buy it. In fact, there are some who will purposefully pirate it, if it's not available where they want to buy and in the format they want to buy it in.

Amazon's mindset seems to be... "If it's not available on Amazon and isn't available in our native format (that we own), it's not worth reading." I'm sorry, but I cannot agree. The point is to be accessible to as many readers as we can, not to cut our chances of that and cause readers to be disgruntled.

So...no, Fireborn will not be engaging in this service. I'm sure Amazon will try to talk about greedy publishers at this point, but honestly... This seems to be the only responsible thing I can do to keep my promises to both readers and authors. Thank you for understanding.

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